Gruyere is a town in Victoria, Australia, 43 km north-east from Melbourne's central business district. Its local government area is the Shire of Yarra Ranges. At the 2006 Census, Gruyere had a population of 696. The suburb is often referred to as the 'Toorak of the Yarra Valley' as it is the choice location for wealthier retirees. Gruyere has a strong farming / agricultural roots with many local farmers with a variety of products such as apples, pears and cattle.